094 NOUS44 KSHV 151823 PNSSHV ARZ050-051-059>061-070>073-LAZ001>006-010>014-017>022-OKZ077-TXZ096- 097-108>112-124>126-136>138-149>153-165>167-152300- PUBLIC INFORMATION STATEMENT NATIONAL WEATHER SERVICE SHREVEPORT LA 114 PM CDT THU MAR 15 2012 ...FLOOD SAFETY AWARENESS WEEK 2012 - MARCH 15... ...FLOOD RISK AND FLOOD INSURANCE... EVERYONE LIVES IN A FLOOD ZONE...WITH RISK RANGING FROM LOW TO MODERATE TO HIGH. OVER A TYPICAL 30-YEAR HOME MORTGAGE...FLOODS ARE NEARLY THREE TIMES MORE LIKELY TO OCCUR THAN A FIRE. EVEN LOW AND MODERATE HAZARD FLOOD AREAS ARE NOT IMMUNE TO DAMAGE...ABOUT ONE IN THREE FLOOD INSURANCE CLAIMS EACH YEAR ARE PAID TO HOMEOWNERS LIVING OUTSIDE OF HIGH-RISK AREAS. FLOOD LOSSES TYPICALLY ARE NOT COVERED IN HOMEOWNER'S INSURANCE POLICIES...AND JUST A FEW INCHES OF WATER CAN CAUSE THOUSANDS OF DOLLARS IN DAMAGE. THE NATIONAL FLOOD INSURANCE PROGRAM...NFIP...ENABLES HOMEOWNERS...RENTERS...AND BUSINESS OWNERS TO PURCHASE FLOOD INSURANCE AS LONG AS THEIR COMMUNITY PARTICIPATES IN THE NFIP. COMMUNITIES PARTICIPATE BY ADOPTING AND ENFORCING FLOODPLAIN MANAGEMENT ORDINANCES TO REDUCE THE RISK OF FLOODING. IT TAKES 30 DAYS AFTER PURCHASE FOR A POLICY TO TAKE EFFECT...SO IT IS IMPORTANT TO BUY INSURANCE BEFORE FLOODS THREATEN. THE FEDERAL EMERGENCY MANAGEMENT AGENCY'S FLOODSMART CAMPAIGN PROMOTES THE IDEA THAT ALL AMERICANS SHOULD KNOW THEIR FLOOD RISK. FLOOD RISK IS BASED ON A NUMBER OF FACTORS...INCLUDING RAINFALL...RIVER FLOW AND TIDAL SURGE DATA...TOPOGRAPHY...FLOOD CONTROL MEASURES AND CHANGES DUE TO BUILDING AND DEVELOPMENT. FLOOD HAZARD MAPS...AVAILABLE THROUGH FEMA...CAN ALSO HELP CONSUMERS DETERMINE THEIR RISK AND CHOOSE APPROPRIATE FLOOD INSURANCE. FOR MORE INFORMATION VISIT THE NFIP WEB SITE...WWW.FLOODSMART.GOV FOR ADDITIONAL INFORMATION...PLEASE VISIT THE FOLLOWING WEBSITES (USE LOWERCASE): HTTP://WWW.WEATHER.GOV/FLOODSAFETY $$ VIII.